Schiaparelli appoints new creative director

Bertrand Guyon takes over from Marco Zanini at the Italian fashion house

By Andrea Tim | Published: 29 Apr 2015

New at Schiaparelli
Photo: Schiaparelli

It's official – Schiaparelli has named Bertrand Guyon as its new creative director. Guyon will be in charge of both couture and ready-to-wear lines.

"Elsa Schiaparelli is an enchanting couture house," Bertrand said. "I have always been fascinated by its exceptional legacy, its luminous and intimate story, its quirky and poetic world, its ultimate chic and its endless creativity. I feel honoured to be part of Schiaparelli today and develop it further, respecting its heritage and tradition while adding a contemporary and modern take, something Elsa Schiaparelli has always demonstrated."

Bertrand is a graduate of the École de la Chambre Syndicale de la Couture Parisienne and has had couture design stints at Valentino, Givenchy and Christian Lacroix. His first collection for Schiaparelli will be at Couture Fashion Week this July.

Related: Marco Zanini has exited Schiaparelli


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