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Prada unveils AW15 campaign

New faces and pastel colours bring life to the Italian brand's latest ads

By Liz Bautista | Published: 3 Jul 2015

Prada AW15 ad
Photo: Prada

The Autumn/Winter campaigns have been rolling out as scheduled, and now it is Prada's turn to impress us. The Italian label just unveiled its womenswear campaign, and though a little too minimalistic for some people's taste, the images evoke a simple sophistication the brand describes as "an elegant, ironic ode to meta-modern femininity."

Photographed by Steven Meisel, the campaign features new faces Ine Neefs, Greta Varlese, Avery Blanchard, Estella Boersma, Inga Dezhina and one of Teen Vogue's August 2015 cover girls Lineisy Montero. It also includes model Maartje Verhoef, who has appeared on Prada runways and in previous campaigns.

Apart from the models, Prada's dominantly pastel collection also took centre stage. We especially love the Mary Janes and we can't wait to see them in stores. Check out more images from the collection below:


(Photo: Prada)


(Photo: Prada)


(Photo: Prada)


(Photo: Prada)

Related: First look: Prada Cruise 2016 collection


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