Prada releases Spring 2015 campaign films
In which Gemma Ward turns off a tap, Julia Nobis dances and Ine Neefs stares into your soul
The gorgeous men and women from the Prada ads you saw last month now star in short videos for the Spring 2015 campaign. Intimate stars Gemma Ward, whose casual perusing of Polaroids and lying in bed are captured in alternating monochrome and colour. Meanwhile, Julia Nobis puts her quirky dancing skills to the test in the vivid Psychedelic clip, which puts TV noise to creative use. A film noir-like Stoic sees Ine Neefs rolling dice, gambling on whether or not to kill with her stare.
And then there's the Prada menswear campaign film, which has us struggling to remember to breathe as we watch actors Ethan Hawke, Ansel Elgort, Jack O'Connell and Miles Teller look. So. Damn. Good. All while doing seemingly ordinary things like drinking water, playing a harmonica and carving a wooden stick. Lesson learned: normal is the new sexy.