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Prada's 'Real Fantasies SS16' short film blends fashion with abstract reality

It's a reinterpretation of the fashion show venue

By Verinia Khoo | Published: 5 Feb 2016

Real Fantasies SS16
Photo: Prada

Since 2007, Dutch designers AMO have been working with Prada to merge abstract visuals with the Italian brand's eccentric collections in the form of a short film series called Real Fantasies

Every season, a Real Fantasies clip makes its debut. The latest, Real Fantasies SS16 aims to re-imagine the 'Indefinite Hangar' venue (that hosted the SS16 show) and the SS16 collection with artificial landscapes and a constantly shifting environment. 

Watch the video here and see the images below.

 

A photo posted by Prada (@prada) on

 

A frame from #RealFantasies #PradaSS16. Coming tomorrow on prada.com

A photo posted by Prada (@prada) on

 

A photo posted by Prada (@prada) on


Related: Prada Spring Summer 2016 campaign
Related: 9 things we learned about Miuccia Prada today
Related: Prada makes animated shorts for its new Inside bag


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