Prada Buys a Pastry Shop
Prada has acquired an 80 percent stake in Pasticceria Marchesi
Who says fashion people don't eat? Prada Group has acquired an 80 percent share in Milan institution Pasticceria Marchesi. The patisserie has been operating since 1824, selling pastries and chocolates from its shop on Corso Magenta.
"Marchesi represents a symbol of Milanese excellence and I am happy we have stipulated this agreement with the family that founded the historic brand,” said Patrizio Bertelli, managing director of Prada SpA. “Our goal is to collaborate in an effective manner in its development and in full respect of its tradition".
Prada and pastries? We can’t think of a better combination.