share

Prada Buys a Pastry Shop

Prada has acquired an 80 percent stake in Pasticceria Marchesi

By Emma Chong Johnston | Published: 17 Mar 2014

Prada's Pastry Shop
Photo: Pasticceria Marchesi

Who says fashion people don't eat? Prada Group has acquired an 80 percent share in Milan institution Pasticceria Marchesi. The patisserie has been operating since 1824, selling pastries and chocolates from its shop on Corso Magenta.

"Marchesi represents a symbol of Milanese excellence and I am happy we have stipulated this agreement with the family that founded the historic brand,” said Patrizio Bertelli, managing director of Prada SpA. “Our goal is to collaborate in an effective manner in its development and in full respect of its tradition".

Prada and pastries? We can’t think of a better combination.


Most Popular

Advertisement

MORE, MORE, MORE

ELLE Instagram
LV #Makeapromise

LV #Makeapromise

Proceeds from the special edition Lockit necklace and bracelet will be donated to Unicef

Advertisement
Who Melania Wears

Who Melania Wears

The two fashion icons might be designing Inauguration Day looks for the future First Lady

LV AW17 men's

LV AW17 men's

Watch the Louis Vuitton menswear Autumn Winter 2017 show live from Paris Fashion Week

Nov 2016 Winners

Nov 2016 Winners

See if you were one of the lucky winners of our Kérastase and CRES giveaways

ELLE Instagram