Mulberry's Unexpected Tea Party
Cara Delevingne and menagerie of animals star in Mulberry's SS'14 campaign
A charming English tea party gets an unlikely twist thanks to Cara Delevingne and her animal friends that make a very picturesque Mulberry Spring Summer 2014 campaign.
With Tim Walker behind the camera, art direction by Ronnie Cooke Newhouse, and styling by Edward Enninful, Cara’s second campaign for Mulberry is set in a great English country house called Shotover.
A hidden gem from the 18th century, the house is magnificent and a tad faded in its grandeur.
“Tim Walker’s vision gives a romantic, literary and very British feel to the Mulberry brand and Cara has more spirit, true beauty and warmth than you could ever hope for,” said Mulberry brand director, Annie-Marie Verdin.
Ronnie Cooke Newhouse, Creative Director of House and Holme stated that the campaign was a “beautiful but naughty tea party... the perfect Mulberry moment.”
Cara’s animal friends included Ivor the Patterdale Terrier, Ged the Parson’s Jack Russell, Pukka the Horsefield Tortoise, Archie the Umbrella Cockatoo, and Dusty the Welsh Section A Pony, all of whom were unbelievably poised throughout the tea party.
They may be animals, but as the song by Jack Buchanan goes in the campaign film, “Everything stops for tea.”
Trussardi started the animals-as-models (animods? modemals?) trend by putting dogs in shirts for their SS14 ad campaign. Will we be seeing a rash of our furry friends in high fashion campaigns soon? One can never tell with fashion.