share

Longchamp L'Atelier goes to The Gardens Mall

The maison opens a temporary pop-up space to celebrate the launch of the Longchamp Paris Premier

By Andrea Tim | Published: 9 Nov 2016

Longchamp L'Atelier
Photo: Longchamp

Longchamp is giving you the opportunity to go explore how its new Paris Premier bag is made. An open interactive pop-up space in The Gardens Mall, which runs until 20 November, features a display of raw leather as well as videos and photos that tell the story of the Paris Premier.

The new bag, named for Longchamp's first Paris boutique that opened on Rue Saint-Honoré in 1998, is crafted from French calfskin, hand-stitched to perfection and complemented by metal hardware that betrays irresistible sophistication. As versatile as any of its siblings, the Paris Premier strikes us as the kind of bag you'd be reluctant to change out of.

Learn more about the Longchamp Paris Premier here.

 

Related: New store openings in Kuala Lumpur


Most Popular

Advertisement

MORE, MORE, MORE

Chanel's new watches

Chanel's new watches

The fashion house showcased the new Mademoiselle Chanel J12 alongside other gorgeous timepieces at Baselworld 2017

Jon for Bulgari

Jon for Bulgari

Actor and model Jon Kortajarena is Bulgari's new global watch ambassador

Burch apologises

Burch apologises

'Tory Story: An American Road Trip', starring Poppy Delevingne, failed to include a woman of colour

ELLE Instagram
Advertisement
#TFW Gucci

#TFW Gucci

The campaign celebrates the launch of the new Le Marché des Merveilles watch collection

ELLE Instagram