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James Franco Directs Short Film For Gucci Sunglasses

Actor reunites with Italian fashion house for its Techno Color sunglasses short film

By Andrea Tim | Published: 8 Apr 2014

Video: Gucci

The new Gucci short film for its Techno Color Eyewear Collection, filmed at the Chateau Marmont in Los Angeles, features actor-filmmaker James Franco. The 127 Hours star and Yale PhD candidate directed the short, which also stars Italian model Natalia Bonifacci.

In this seductive, retro-glamour film, both James and Natalia are seen wearing Gucci sunglasses, Natalia doing so underwater – as the soundtracking song This Charming Man by Daddy says – just because.


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