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H&M creates collection with Liberty's iconic flower print

Now you can dress the man of your life in one of this season's key trends

By Andrea Tim | Published: 25 Jun 2014

H&M x Liberty
Photo: H&M

Who better to collaborate with H&M for a capsule collection of floral-printed, but bloke-friendly apparel than British label, Liberty? After Liberty's beautiful collaborations with Acne Studios, Nike, and Chinti & Parker earlier this year, we were wont to do a little leap when we heard H&M is joining that project partner list.

"The flower is one of this season's most important print. Combining classic pattern from Liberty with current fashion has been a very inspiring collaboration for us," said Andreas Löwenstam, Head Menswear Designer.

Leave it to Liberty to score a thousand points for making floral prints and Art Nouveau perfect for the masculine wardrobe. The collection offers four shirts, three pocket squares,  one tie, and one bow tie. Prices range from RM59.90 a handkerchief to RM199 a shirt. Both ties will retail for RM99.90 each.

We should underline the fact that this is a menswear collection... but no one ever said ladies can't wear a man's shirt or bowtie, right? H&M x Liberty menswear will be available from September 2014 onwards. 


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