share

Georgia May Jagger is the face of Mulberry's AW15 campaign

Spot the iconic Bayswater bag in the campaign video!

By Verinia Khoo | Published: 14 Jul 2015

Video: Mulberry

British luxury label Mulberry has tapped Georgia May Jagger to return as their muse in their Autumn Winter 2015 campaign. Daughter to Rolling Stones frontman Mick Jagger and model Jerry Hall, Georgia brings her own brand of Rock n' Roll to the collection.

Shot by Alasdair McLellan in the neighbourhood of Chelsea, London, the campaign channels a vibrant '70s feel that complement the collection which was inspired by Georgian interiors epitomised by architects like Robert Adam and John Soane.

Along with the campaign images, Mulberry has also released a one-minute clip that allowed us a glimpse of the iconic Bayswater bag. We also got to see the Roxette and the Mini Jamie bag make their seasonal debut. Watch the video above to see for yourself. You can also watch what went behind the scenes here.

(Photos: Mulberry)

Related: Exclusive: Behind the scenes with Mulberry and Cressida Bonas
Related: Mulberry's Spring 2015 ad is as lively as you'd expect


Most Popular

Advertisement

MORE, MORE, MORE

Versace AW17 live

Versace AW17 live

Watch the Versace Autumn Winter 2017 runway show live from Milan Fashion Week

Wanderlust charity

Wanderlust charity

Tengku Chanela Jamidah, Amelia Henderson and Heidi Nazarudin join the brand's founder Jenn Low in celebrating International Women's Day

LVMH 2017 shortlist

LVMH 2017 shortlist

Ten menswear designers, nine womenswear designers and two unisex collection designers were chosen

ELLE Instagram
Best of Gucci AW17

Best of Gucci AW17

Highlights from the Gucci show include a glittery chainmail-like bodysuit, floral suits for both genders and Tom Hiddleston (for both genders)

Advertisement
Gucci AW17 live

Gucci AW17 live

Watch the Gucci Autumn Winter 2017 runway show live from Milan Fashion Week

Longines calendar

Longines calendar

An interactive calendar for every single day of the year takes you back to a Longines milestone

ASNTM: Shikin Gomez

ASNTM: Shikin Gomez

This KL Fashion Week regular talks about her favourite Malaysian sweets, Beyoncé and how she's often mistaken as unfriendly

ELLE Instagram