Etro collaborates with Chinese artist Zheng Guogu
The duo designs a limited edition scarf capsule collection
Italian fashion house Etro has tapped Chinese artist Zheng Guogu to create a limited edition capsule collection of scarves. Aptly named Vertebra Prominens after the acupuncture point at the back of the neck, the scarves sported design references to the Tibetan imagery that was seen in Etro's ready-to-wear Autumn/Winter 2015 collection.
"I wanted to find somebody who understood this kind of Chinese and Tibetan symbolism, so I asked a friend of mine who organises the FIAC art fair in Paris for some suggestions," said Jacopo Etro, the brand's Creative Director.
"She sent me about seven portfolios and one of them was Zheng's. I love the patterns and the colours he uses and I found it interesting that he was into nature, which is something that's part of our DNA," Jacopo added.
As for Vertebra Prominens, Zheng explained the collection to be "influenced by religion and Buddhism, and how energy can flow through the body and bring absolute harmony and balance." He also shared his hopes for Etro costumers to "correspond to energy points on the body" after wearing the scarf.
The scarves are available at £455 (approx. RM2,148) to £605 (approx. RM2,851) at Etro's flagship store on Bond Street in London.
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