Customise your own Fendi Baguette for free

Fendi's new app lets you customise a Baguette any way you want

By Emma Chong Johnston | Published: 12 Jun 2014

Photo: Fendi

One of the most iconic bags of our time is getting a makeover, via your phone. Download the new app from Fendi, myBaguette, and you get to leave your prints all over the Fendi Baguette. Use different colours, filters, designs and photographs to personalise a Baguette without having to buy (or getting to keep) one. Every month, Silvia Venturini Fendi will personally select the Baguette of the month.

“The Baguette was conceived as a clever little bag, with minimalist lines but a whole lot of imagination," said Silvia. "Created in over 1,000 versions since its creation, including the customisable canvas versions, I am delighted that the digital crowd will now also have the opportunity to make their own Baguette bag which I can’t wait to see!"

The app is free to download on the iTunes and Google Play stores.


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