Balmain SS15 mens campaign stars Kanye and Kim

Olivier Rousteing loves Kimye loves Balmain loves Kimye loves Olivier Rousteing

By Andrea Tim | Published: 23 Dec 2014

Kimye for Balmain
Photo: Balmain

With Kim and Kanye being good friends with designer Olivier Rousteing, is it all that surprising to see that they're the stars of Balmain's latest campaign for Spring Summer 2015 menswear? (No, people. It is not.)

It's all about love, as Olivier points out alongside his Instagram post of the couple smooching in the campaign photos, which were shot by Mario Sorrenti. #TheBalmainLove is as infectious as it is sexy and pretty damn effortless. And by effortless we mean Kanye's persistent pout.

In other Kimye news, RadarOnline reports that Kanye doesn't want to spend Christmas with the Kardashians, insisting that he, Kim and North celebrate away from the "holiday insanity." Kanye's getting pretty busy with work, too, so it's only understandable that he wants a break from his and his wife's intense social life. But there's always time to squeeze in a moody campaign shoot for a friend, right?

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