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There may be a "brassiere" folder in your iPhone photos

Even Chrissy Teigen's like, WTF? Here's what else we searched on iPhone's Photos App

By Andrea Tim | Published: 1 Nov 2017

iPhone's "Brassiere"
Photo: Chrissy Teigen/Instagram

I don't know about you, but I was quite happy to have to manually scroll through a thousand photos in my iPhone to find that one picture of my dog lying on the floor in the shape of a kangaroo mid-jump. But for any Apple device running on iOS 10 or later, the artificial intelligence detects objects, scenes and facial expressions in photos, and sorts them into folders according to keywords (the number, it is believed, is 4,432).

One of those keywords is "brassiere."

Creepy? Of course.

It's not really a new feature – it's been around for over a year, but after Twitter user @ellieeewbu brought it up two days ago, Twitter queen Chrissy Teigen reacting to it was the PR move Apple never needed to do themselves.

She tweeted: "It's true. If u type in "brassiere" in the search of your iphotos, it has a category for every boob or cleavage pic you've ever taken. Why."

In another tweet, Chrissy pointed out: "Typing food will get you food but penis won't get you penis and boobs won't get you boobs. Just brassiere. *strokes beard*"

Note that the image recognition isn't 100% accurate or comprehensive – I found a photo of moisturiser when I searched for "food", and there is actually no keyword algorithm for "man" or "woman." At least they dodged gender stereotypes. No body parts, either, and that's why it only gets as naughty as "brassiere". But while we can't classify human beings, it seems that Apple has the animal kingdom down to a T. Search terms range from words as vague as "dog" and "fish" to specific breeds like "corgi" and "halibut." Also, we're pretty sure most of you don't know what a sousaphone is, but Apple's iOS does. Wow, technology.

Twitterfolk had more to say.

Related: Doing it for the 'gram
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Related: Apple unveils the iPhone X and iPhone 8


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