This store lets you build your own notebooks from scratch
The brains behind The Alphabet Press launch ana tomy, a bespoke notebook brand
The pleasure of having something you purchase tailored to your preferences or made to be yours-only has become a common shopping experience for consumers. Seeing a rising demand in the market, the founders behind bespoke letterpress stationery service The Alphabet Press started ana tomy, a new customisable notebook brand.
The ana tomy storefront opened just a week ago, sharing space with The Alphabet Press's recently refurbished premises. Within its Muji-worthy minimalist interiors, you'll find everything you need to put together a hardcover notebook that's truly yours.
"Customers can explore and select from a wide range of covers, inserts, wires and elastic bands, to mix and match for their own 'perfect' combination, all in one space. Our artisans will help to assemble the notebook on the spot," Cliff Leong, co-founder and director of The Alphabet Press, told ELLE.
With over 100,000 possible design combinations, you'll be spoilt for choice when it comes to creating your notebook. Once you've chosen your cover, paper inserts, ring binder and complementary accessories (pen and ruler), the artisans will put your notebook together within 30 minutes. For an added personal touch, you can also get your name monogrammed on the cover.
"With ana tomy, we hope to involve our customers to be a part of the whole product designing process right from the get-go," Cliff added.
Custom ana tomy notebooks also make great gifts, thanks to its attention-to-detail packaging.
We almost omit this packaging design and opt for a simpler and more cost effective one. But now, it's here to stay because we think the details matter. It's the experience we want to create because giving or receiving of a gift is an experience in itself. Neither more nor less, just a pure joy of unboxing a product. Let's find out how we pack the notebook that delivers to you.
The Essential edition (just the notebook) is RM78 while the Deluxe edition which includes the notebook, personalised name and accessories is RM98. There's also a small collection of ready-made softcover notebooks, but these are available in limited quantities. For now, all personalisation orders have to be made in-store but ana tomy hopes to launch its website for online orders in September.
We are ready for you, finally. Ever since the debut of ana tomy notebook in last December, we have been planning to bring you a better experience in customisation and personalisation of our notebook. Come by and say hi to us today! After the launch today, our retail hour will be back to normal from 11am - 6pm, Wednesday to Sunday.
ana tomy by The Alphabet Press store is located at 11 Jalan SS26/8, Taman Mayang Jaya, 47301 Petaling Jaya. Opening hours: 11am to 6pm, Wednesdays to Sundays.