'Game of Thrones' fans watched ice melt for 18 minutes before trailer release

"What do we say to the God of Productivity? Not today"

By Andrea Tim | Published: 10 Mar 2017

Video: Game of Thrones

Game of Thrones knows that its fans are hooked – so hooked, that they'd ardently watch a Facebook live video, which ran for nearly 18 minutes, to witness the reveal of the seventh season's premiere date. It sounds like the standard nail-biting anticipation manoeuvre, except all that happened for those 18 minutes was ice melting.

Yup. The producers must have had a very. Good. Laugh.

One Mike Meeker wrote "What do we say to the God of Productivity? Not today," in the comments, while another fan Ebe Rodriguez Vidal suggested "If there's a next season you guys should have Peter Dinklage chug a jug of wine and have the release date at the bottom of the jug."

In all fairness, HBO did release the first teaser video, which is a recap of some of the most bone-chilling quotes from previous seasons. Still, watching ice melt is going to be one of most memorable TV stunts in history. The fans concede; somewhere, the producers are still laughing.

Related: What to watch: March 2017


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