ShoeDazzle And Gwen Stefani Team Up

The No Doubt vocalist is designing a collection for online shoe boutique ShoeDazzle

By Emma Chong Johnston | Published: 19 Feb 2014

Gwen For ShoeDazzle
Photo: ShoeDazzle

[Updated February 20] The first photos have trickled in and true to form, they're bright red and full of attitude.

There’s been news that ShoeDazzle’s next collaboration will be with rock chick extraordinaire Gwen Stefani. Headed up by Rachel Zoe as chief stylist, ShoeDazzle is an online-only shoe boutique that chooses shoes for you – you answer a quick quiz when you sign up, which is used to ascertain your favoured style, and then you’re shown a curated selection of shoes according to your style. They also have daily flash sales on selected styles.

This will be ShoeDazzle’s first collaboration of the year, and the collection is said to be available on Febraury 26. So far the brand has been very careful not to leak any photos, but as Gwen has never been one to back away from trend or colour, we’re hoping for a fresh, fun collection.


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