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Zo Kravitz is the new face of YSL Beauty

The actress joins the ranks of Cara Delevingne as muse for the brand

By Shantila Lee | Published: 4 May 2016

Zo for YSL
Photo: TPG Images

Zoë Kravitz's unassuming, raw beauty (like mum Lisa Bonet) has always caught our eye, sometimes emerging fresh-faced and other times donning a metallic smoky eye or thick winged eyeliner. Yves Saint Laurent Beauty has now tapped the Lolawolf frontwoman and actress as muse for the brand, and we think it's high time she added beauty ambassador to her long list of accolades that also include 'runway model' and singer.

"YSL has always been one of my favourite brands. Their ability to combine the chicest of style with a raw edge has always been to me one of the best ways to express yourself through fashion and beauty," Zoë said in an YSL announcement. "Nothing is forced, nothing is fake, but everything is bold, strong, and unafraid. I'm very excited to work with this legendary and timeless company."


Zoë will share her fave makeup looks, picks and tips on the YSL Beauty site and her own social media channels. She is also starring in a video project with YSL called Behind The Light, which starts filming this week.

We can't wait to see what else comes of her partnership with YSL – we're envisioning boho-chic makeup inspired by her, a peek into her own makeup rules and gorgeous campaign images. If her fierce makeup at the Met Ball done by YSL is any indication of things to come, it's going to be out of this world.

Related: Cara Delevingne is the new face of Rimmel London
Related: Zoë Kravitz & Lisa Bonet double team for Calvin Klein ad campaign


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