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Pay Marc Jacobs With a Tweet

The designer will be opening a NYFW Daisy pop-up store where you can pay with a social media post

By Emma Chong Johnston | Published: 29 Jan 2014

Pay Marc With Tweets
Photo: Marc Jacobs

Get yourself and your twitter account to New York Fashion Week and you’ll be able to shop at Marc Jacobs’ pop-up Daisy Marc Jacobs Tweet Shop using your social network. In conjunction with the new Sofia Coppola-directed Daisy campaign for the fragrance, the shop opens February 7 and will be awarding the best tweets, Instagrams and Facebook posts that use the hashtag #MJDaisyChain. The prizes include fragrances, fashion and accessories, and there’ll be a photobooth, plenty of food, drink and wifi.


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