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Karl Lagerfeld's cat to star in Shu Uemura campaign

Choupette, the designer's Birman cat will front Shu Uemura's autumn Shupette range

By Andrea Tim | Published: 14 Jul 2014

Choupette's campaign
Photo: Karl Lagerfeld and Choupette

Cats fronting beauty brands are a thing now (somebody tell Taylor Swift!), thanks to Karl Lagerfeld's famous feline friend, Choupette. The red-point Birman cat is apparently the first pet to be the face of a beauty name.

Karl has already photographed and sketched his self-professed spoiled, pampered kitty for her Shu Uemura holiday beauty range, Shupette. The purr-fect collection is expected to include feline-flick-worthy eyeliners and playful faux eyelashes, featuring quotes from Choupette herself (they're going to be a lot more posh than "meow", of course).

She's only two, but on top of her Shu Uemura contract, she will also be releasing her own book entitled Choupette: The private life of a high-flying fashion cat. Just think about her book signing sessions!

We're already bracing ourselves for future animal-endorsed campaigns. Wonder if Taylor Swift will volunteer her cats, Meredith and Olivia for any?


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