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J.Crew debut two artistic fragrances

Inspired by an art gallery in the late forties, the American label released two unique fragrances for every modern woman

By Nalisa Alia Amin | Published: 19 Aug 2014

J.Crew perfume
Photo: J.Crew

Perfumes! We love them. And it seems that every brand is jumping on the fragrance bandwagon, even American label J.Crew.

J.Crew will debut their fragrance line soon and we gotta say, it's quite fancy. The two fragrances will be named No.31 and No.57 as both scents were inspired by the opening of the first all-female modern art show, Exhibition by 31 Women. Curated by Peggy Guggenheim in 1943, the exhibition featured artworks of Lee Krasner, Dorothea Tanning and Frida Kahlo were shown.

It is reported that Jenna Lyons and her crew had the help of perfumer Carlos Huber of Arquisite to produce the brand's two scents. No. 57 evokes the warmth of aged whiskey, cinnamon bark, labdanum and vanilla, while No. 31, inspired by the cocktails served to the crowd, contains touches of red vermouth and eau-de-vie accord with a dash of Bulgarian rose and damson plum.

"Each scent has a unique feeling and will attract many different women," says Tom Mora, head of J. Crew women’s design. "The scents are strong in their own ways, and after experiencing them, our customers might find that they love both; it’s a very personal thing."

The scents are aimed to be released this August in all J.Crew stores and online with a starting price of $25 (approximately RM79) for 10ml and $78 (approximately RM246) for 50ml.

Related:The Stella McCartney fragrance is back
Related: Know your fragrance notes


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