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A Balmain x L'Oréal lipstick collection is coming your way

Balmain on your hips, Balmain on your lips

By Medina Azaldin | Published: 4 May 2017

Balmain x L'Oréal
Photo: Olivier_Rousteing/Instagram

Balmain's creative director, Olivier Rousteing is working on a limited-edition capsule collection of lipsticks with cosmetics powerhouse L'Oréal Paris. The collection will include 12 new shades of Colour Riche lipsticks divided into three colour themes. Colour Riche has previously teamed up with Hollywood sirens such as Julianne Moore and Blake Lively, but this marks Rousteing's first foray into makeup.

Given Balmain's runway history, we're expecting to see the most perfect nude hue nestled within the collection along with reds as powerful as the models Rousteing casts in his shows. He will also oversee the product packaging and advertising campaign.

The collection will be revealed this September before Paris Fashion Week begins and will be sold in selected L'Oréal Paris stands. Three of the 12 shades will be exclusive to Balmain stores (Singapore has a boutique worth calling up!) and selected retailers. No news yet on whether it'll be available in Malaysia. We'll keep you updated on any new developments. In the meantime, keep your fingers crossed and feast your eyes on these teaser videos.

 

BECAUSE WE ARE ALL WORTH IT #balmainxloreal #comingsoon #becauseweworthit

A post shared by OLIVIER R. (@olivier_rousteing) on

 

BECAUSE WE ALL WORTH IT #balmainxloreal Coming soon...

A post shared by OLIVIER R. (@olivier_rousteing) on

 

OUR LIPS ARE SEALED Coming soon @lorealmakeup #SECRETPROJECT #BALMAINxLOREAL #LOREALPARIS

A post shared by BALMAIN (@balmain) on

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